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Associate, Communications and Digital Media, Girl Up

Overview

Girl Up is a global leadership development initiative, positioning girls to be leaders in the movement for gender equality. With resources in five languages and more than 2,200 Girl Up Clubs in over 100 countries, we’ve trained 40,000 girls of all backgrounds to create tangible change for girls everywhere. Girl Up provides leadership training and gives girls tools to become gender equality advocates and activists. Through our programs in STEM and storytelling, girls broaden their social impact skill set to better prepare them for success in whatever their futures hold. Our girl leaders create real policy change at local and national levels, raise millions of dollars to support programs for girls around the world through our United Nations partners, and build community-based movements for social change. Learn more at GirlUp.org.

The United Nations Foundation acts as a strategic partner to help the United Nations mobilize the ideas, people, and resources it needs to drive global progress and tackle urgent challenges. We focus on issues at the heart of the Sustainable Development Goals, build initiatives across sectors to solve problems at scale, and engage citizens who seek action. Founded in 1998 by entrepreneur and philanthropist Ted Turner, the UN Foundation works with philanthropic, corporate, government, and individual partners.

Girl Up is a global leadership development initiative, positioning girls to be leaders in the movement for gender equality. With resources in five languages and more than 3,000 Girl Up Clubs in over 100 countries, we’ve trained 48,000 girls of all backgrounds to create tangible change for girls everywhere. Girl Up provides leadership training and gives girls tools to become gender equality advocates and activists. Through our programs in STEM and storytelling, girls broaden their social impact skill set to better prepare them for success in whatever their futures hold. Our girl leaders create real policy change at local and national levels, raise millions of dollars to support programs for girls around the world through our United Nations partners, and build community-based movements for social change. Learn more at GirlUp.org.

The Communications and Digital Media Associate, Girl Up will assist the Director of Communications, Girl Up in implementing a comprehensive digital communications strategy that supports fundraising, constituency building and advocacy objectives. She/he will be responsible for the implementation of Girl Up’s social media, email marketing and fundraising newsletters, and website updates. The Communications and Digital Media Associate, Girl Up reports to the the Communications and Digital Media Manager, and works closely with the communications team; across Girl Up departments, specifically development and programs; and with the UN Foundation’s Public Affairs team.  

Essential Functions

  • Assist in overall implementation of Girl Up’s communications and digital media strategy across traditional and online media platforms;
  • Coordinate with multiple team members to maintain Girl Up’s editorial calendar;
  • Write talking points, blog posts, op-eds and press releases as needed;
  • Make updates to GirlUp.org and field website requests from Girl Up supporters, Teen Advisors, and colleagues;
  • Work to expand and maintain an active and engaged email list. Responsibilities include drafting and coding emails, creating targeted distribution groups, creating landing pages or petitions, reporting on metrics, and executing paid acquisition campaigns;
  • Assist with the web development process, including writing, editing, and posting new web content on GirlUp.org;
  • Create monthly metrics reports by monitoring, analyzing, and reporting on web, social media, email and media mention KPIs;
  • Create social media kits and press kits;
  • Organize storytelling assets and assist in curation and updating of girl stories from Girl Up impact countries;
  • Proactive grassroots outreach online (blogs, community networking sites, listservs);
  • Manage vendor relationships as needed for communications strategy and events;
  • Assist in implementing key partner communications objectives;
  • Work closely with Campaign Associate to best leverage Girl Up Community communications;
  • Minor video editing as needed;
  • Keep up-to-date on online communications and web industry standards and trends;
  • Travel to attend and cover live events as applicable;
  • Manage the purchasing and tracking of Girl Up collateral and online store;
  • Other projects and duties as may be assigned.

Selection Criteria

  • Minimum 2-4 years of experience in communications and digital media, in publishing or media outlet, at a PR agency, or NGO setting;
  • Bachelor’s degree in Journalism, English, Communications, Public Relations, International Relations or related field preferred;
  • Familiarity with global humanitarian issues and issues affecting women and girls globally.
  • Experience maintaining and managing organizational social networking accounts in coordination with campaign online communications and strategy (Facebook, Twitter, Instagram, Snapchat, YouTube etc.);
  • Proficiency with email marketing platforms (e.g., Convio Luminate Online, EveryAction, Campaign Monitor, Pardot, or similar tools), CRM (Salesforce preferred), and CMS platforms (WordPress preferred);
  • Experience writing fundraising emails and analyzing fundraising email campaign performance;
  • Experience writing press releases, op-eds, and editorial content;
  • Basic proficiency in HTML, CSS, Adobe Suite, Microsoft Office Suite
  • Experience producing and editing video content preferred;
  • Attention to detail and adherence to deadlines;
  • Ability to work independently and within a team to identify, explore and implement creative online and social media strategies;
  • Video production and post-producction skills preferred;
  • Strong skills working in teams and across many types of organizations — team-oriented; problem solver; relationship-builder; and strong inter-personal skills;
  • Ability to multitask in a very fast-paced, often rapidly-changing environment.
  • Sense of humor, creative energy and a great team player;
  • Multi-cultural experience, general knowledge of global issues and the United Nations system, and an understanding of the UN Foundation mission, programs, strategy and goals;
  • Ability to meet regular attendance/tardiness policy;
  • Ability to work under pressure and handle stress.

Benefits and Compensation

For full-time, benefit eligible employees, UNF offers an excellent range of benefits, including:

  • A choice of two health plans through United Healthcare (PPO or HDHP with HSA),
  • dental insurance,
  • vision discounts,
  • flexible spending accounts,
  • 403b retirement savings plan with a generous matching contribution,
  • group term and supplemental life insurance,
  • short-term disability,
  • long-term disability,
  • health club discounts,
  • commuter benefits, and
  • employee assistance program. 

Additionally, all benefit eligible employees have 12 paid holidays, 20 vacation days, 10 sick days, 3 personal days, and 8 weeks of parental leave.

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