Manager, Email Marketing and Strategy, Public Affairs

Washington, DC
Full Time
United Nations Foundation

Position Overview

The UN Foundation’s award-winning Public Affairs team is seeking a savvy, collaborative, experienced email marketing professional to join our team. The Manager, Email Marketing and Strategy will own the email program for UN Foundation. They will be responsible for shaping, creating, and implementing a renewed email strategy covering a range of issues, including sustainable development, climate action, and gender equality.

They will have a data-first approach to email marketing and be energized by the opportunity to turn analytics into strategies and plans that advance UN Foundation’s goals and priorities. They will work closely with other members of the Public Affairs team and issue experts/teams across the Foundation, to drive lead generation, engage and retain audiences, optimize tactics and products, and create a high-visibility email program that complements user journeys and conversion paths.

This position is based in Washington, D.C. (Hybrid schedule)

Essential Functions

  • Own all aspects of email marketing and strategy, from beginning to end – including discovery, planning, copywriting, design/development, audience/list segmentation, and testing
  • In collaboration with content team leads, create and maintain email marketing strategy and plans that aligns with the Foundation’s wider business strategy
  • Create emails that align with UN Foundation’s messaging, voice, and brand with support from Public Affairs colleagues
  • Recommend innovative email strategies and tactics that support UN Foundation’s user journeys and conversion paths
  • Develop a testing strategy, report on results and insights, and use findings to optimize and scale email programs and products
  • Lead on reporting results to leadership against targets and priorities, as well as respond to requests for data and insights outside of normal reporting cadence
  • Own the management of UN Foundation’s core email database, ensuring hygiene, quality, and organization that allows UN Foundation to deliver highly targeted and personalized email campaigns
  • Establish a sophisticated approach to audience and list segmentation
  • Liaise with Information Technology teams to ensure infrastructure and tools to support email strategy, automation, and lead generation are in place
  • Other duties as assigned

Selection Criteria

  • Bachelor’s degree or higher in marketing, business, communications, or related field
  • 5-7 years of in-house or agency experience managing email marketing programs for non-profits, within increasing responsibility
  • Experience in sustainable development preferred
  • Experience managing email lists with at least 200,000 active subscribers
  • Demonstrable experience using EveryAction / NGP VAN product suite required
  • Experience and technical skills in all aspects of email marketing (list management, segmentation, and automation) and creative aspects (copywriting, content creation)
  • Proven ability to create and pitch email marketing strategies and plans.
  • Experience coding and editing HTML
  • Familiarity working in KPI-driven environments, and expert knowledge of analytics and measurement for email marketing
  • Experience translating data into actionable insights and recommendations and using findings to inform and shape email strategy
  • Deep understanding of creating and articulating personas, segmentation and testing
  • Obsessed with accuracy, organization, and paying attention to detail
  • Comfortable working in cross-functional teams in fast-paced environment with multiple priorities
  • Consistently attuned to email marketing trends, innovations, data, and evolving practices
  • Awareness of the Sustainable Development Goals and familiarity with the UN’s mission and work preferred
  • A writing test is part of the recruitment process for this role
  • Ability to meet regular attendance/tardiness policy

Benefits & Compensation 

For full-time, benefit eligible employees, UNF offers an excellent range of benefits, including:

  • a choice between two health plans through UnitedHealthcare (PPO or HDHP with HSA)
  • dental insurance
  • vision insurance
  • flexible spending accounts
  • 403b retirement savings plan with a generous matching contribution
  • group term and supplemental life insurance
  • short-term disability
  • long-term disability
  • health club discounts
  • commuter subsidy
  • back-up care
  • employee assistance program

Additionally, all benefit eligible employees have 12 paid holidays, 20 vacation days, 10 sick days, 3 personal days, and 8 weeks of family leave care.

The United Nations Foundation is proud to be an equal opportunity and affirmative-action employer. The United Nations Foundation provides equal employment opportunity to all employees and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.


Apply for this position

Apply with Indeed
We've received your resume. Click here to update it.
Attach resume as .pdf, .doc, .docx, .odt, .txt, or .rtf (limit 5MB) or Paste resume

Paste your resume here or Attach resume file

To comply with government Equal Employment Opportunity and/or Affirmative Action reporting regulations, we are requesting (but NOT requiring) that you enter this personal data. This information will not be used in connection with any employment decisions, and will be used solely as permitted by state and federal law. Your voluntary cooperation would be appreciated. Learn more.

Invitation for Job Applicants to Self-Identify as a U.S. Veteran
  • A “disabled veteran” is one of the following:
    • a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or
    • a person who was discharged or released from active duty because of a service-connected disability.
  • A “recently separated veteran” means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
  • An “active duty wartime or campaign badge veteran” means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
  • An “Armed forces service medal veteran” means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
Veteran status

Voluntary Self-Identification of Disability
Voluntary Self-Identification of Disability Form CC-305
OMB Control Number 1250-0005
Expires 5/31/2023
Why are you being asked to complete this form?

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in making personnel decisions. Completing the form will not negatively impact you in any way, regardless of whether you have self-identified in the past. For more information about this form or the equal employment obligations of federal contractors under Section 503 of the Rehabilitation Act, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at

How do you know if you have a disability?

You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition. Disabilities include, but are not limited to:

  • Autism
  • Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, or HIV/AIDS
  • Blind or low vision
  • Cancer
  • Cardiovascular or heart disease
  • Celiac disease
  • Cerebral palsy
  • Deaf or hard of hearing
  • Depression or anxiety
  • Diabetes
  • Epilepsy
  • Gastrointestinal disorders, for example, Crohn's Disease, or irritable bowel syndrome
  • Intellectual disability
  • Missing limbs or partially missing limbs
  • Nervous system condition for example, migraine headaches, Parkinson's disease, or Multiple sclerosis (MS)
  • Psychiatric condition, for example, bipolar disorder, schizophrenia, PTSD, or major depression
Please check one of the boxes below:

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

You must enter your name and date